The Pokemon Company International
The Pokémon Company International (TPCI) is a subsidiary of The Pokemon Company, a Japanese company that manages the Pokemon franchise worldwide. The Pokémon franchise, which began in 1996, encompasses video games, trading card games, an animated TV series, movies, merchandise, and more.
Role of The Pokemon Company International
TPCI specifically oversees Pokemon operations outside of Asia, focusing on territories such as North America, Europe, Latin America, and Oceania. It manages:
- Localization and Distribution: Ensuring Pokemon games, cards, and media are accessible in various languages and distributed across global markets.
- Marketing and Promotions: Running campaigns to promote Pokemon events, releases, and initiatives in their regions.
- Organized Play: Supporting the Pokemon Championship Series, a competitive gaming scene for the Pokemon Trading Card Game (TCG) and video games.
- Merchandising and Licensing: Licensing Pokemon-related products and working with partners to create Pokémon-themed goods.
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